Northern Horizon homepage with Tromsø northern lights tours and direct booking
Northern Horizon logo

Northern Horizon

Story-first website for a five-star Tromsø tour operator, with direct booking layered on top of their Bokun reservation system.

Brand & Website

Brand & Website

Travel & Tourism

Travel & Tourism

Booking Integration

Booking Integration

Overview

Northern Horizon is one of Tromsø's top-rated operators, ranked #2 of 256 activities on TripAdvisor with a 5.0 rating across more than 2,000 reviews. Their web presence didn't reflect that. We designed and built a site that leads with the story: the guides, the photography and the reviews that make guests trust a small operator over a faceless platform. Under the hood it's Next.js with Sanity for content, wired into Bokun so availability and reservations stay in the operator's existing system. Guests pick dates and group size on the homepage and book without a redirect. A gallery of tour photography, reviews pulled in from Google and TripAdvisor, and a 24-hour free-cancellation promise do the persuading.

Team

Deliverables

Brand-Led Web Design

Next.js Website

Sanity CMS Setup

Bokun Booking Integration

Tour Photo Gallery

Review Platform Embeds

01

The story sells the tour

The About page reads like the campfire intro guests get on tour. Real guides, real story. It's the page that turns a commodity aurora chase into this operator's aurora chase.

01

The story sells the tour

The About page reads like the campfire intro guests get on tour. Real guides, real story. It's the page that turns a commodity aurora chase into this operator's aurora chase.

Northern Horizon: The story sells the tour

02

Booking without the middleman

Tour pages pull live availability from Bokun, the reservation system the operator already runs on. Guests check dates and book on the spot. No redirect, no reseller commission.

02

Booking without the middleman

Tour pages pull live availability from Bokun, the reservation system the operator already runs on. Guests check dates and book on the spot. No redirect, no reseller commission.

Northern Horizon: Booking without the middleman

03

Proof in pictures

Professional photos are included on every tour and delivered within 48 hours. The gallery puts that promise on display and doubles as the site's best conversion asset.

03

Proof in pictures

Professional photos are included on every tour and delivered within 48 hours. The gallery puts that promise on display and doubles as the site's best conversion asset.

Northern Horizon: Proof in pictures

More projects

More projects

FAQ

Get quick answers about working with us and our approach to digital solutions.

What’s included in a monthly retainer?

01

Each retainer includes a set number of design or strategy requests per month, priority turnaround, and a dedicated point of contact. It’s built for teams who want ongoing support without starting from scratch every time.

How many requests can I make per month?

02

We typically handle up to two active requests at a time, with new ones queued as they’re completed. Most deliverables are turned around within 48–72 hours, depending on complexity.

Is a retainer better than a one-off project?

03

If you need ongoing design support, faster turnarounds, or regular iterations, a retainer is often more cost-effective and collaborative than starting fresh each time.

Who will I be working with?

04

You’ll work directly with senior designers and strategists. No middle layers, no fluff—just experienced people doing the work.

Do you work with international clients?

05

Yes. Most of our clients are remote. We’re fully set up to collaborate across time zones with clear communication and shared tools.

Let's talk shop

Karl Johans gate 25. Oslo Norway

Let's talk shop

Karl Johans gate 25. Oslo Norway

Let's talk shop

Karl Johans gate 25. Oslo Norway